1. Introduction

FARMS.MARKET ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services, including our mobile application (collectively, the "Platform").

Please read this Privacy Policy carefully. By accessing or using our Platform, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with our policies and practices, please do not use our Platform.

2. Information We Collect

2.1. Information You Provide to Us

We collect information that you voluntarily provide to us when you:

• Register for an account as a farm or market vendor
• List your products or services on our Platform
• Make a purchase or place an order
• Sign up for our newsletter or marketing communications
• Respond to surveys or questionnaires
• Contact our customer service team
• Post reviews or comments

This information may include:

• Contact information (name, email address, phone number, mailing address)
• Farm or business details (business name, location, description, images)
• Payment information (processed through our secure payment processors)
• Geographic location (for map discoverability features)
• Product information (descriptions, ingredients, pricing, availability)
• Shipping preferences and delivery details
• Communications and correspondence with us

2.2. Information Automatically Collected

When you visit our Platform, we may automatically collect certain information about your device and usage of our Platform, including:

• Device information (IP address, browser type, operating system)
• Usage data (pages visited, time spent on pages, referring website addresses)
• Location data (general location based on IP address or precise location if you grant permission)
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect for various purposes, including to:

• Provide, maintain, and improve our Platform and services
• Process transactions and send related information, including confirmations, receipts, and shipping updates
• Enable the map discoverability feature for farms and markets
• Connect buyers with sellers of agricultural products
• Respond to your comments, questions, and requests
• Communicate with you about products, services, offers, promotions, and events
• Monitor and analyze trends, usage, and activities in connection with our Platform
• Detect, investigate, and prevent fraudulent transactions and other illegal activities
• Comply with legal obligations and enforce our terms and policies
• Personalize your experience on our Platform

4. Sharing of Your Information

We may share your information in the following circumstances:

4.1. With Platform Users

When you register as a farm or market vendor, certain information (such as your farm name, location, products, and images) will be visible to users of our Platform. Similarly, when you make a purchase, your information will be shared with the seller to facilitate the transaction and delivery.

4.2. With Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

4.3. For Legal Purposes

We may disclose your information when required by law or in response to valid requests by public authorities (e.g., a court or government agency). We may also disclose your information to:

• Enforce our Terms of Service and other agreements
• Protect and defend our rights or property
• Prevent or investigate possible wrongdoing in connection with the Platform
• Protect the personal safety of users of the Platform or the public

4.4. Business Transfers

If we are involved in a merger, acquisition, financing, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you (via email or a prominent notice on our Platform) of any change in ownership or uses of your personal information.

5. Your Privacy Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access and update your information through your account settings
• Request access to the personal information we hold about you
• Request correction of inaccurate personal information
• Request deletion of your personal information
• Object to the processing of your personal information
• Request restriction of processing of your personal information
• Request portability of your personal information
• Opt-out of marketing communications by following the unsubscribe instructions in any marketing email we send

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

6. Data Security

We have implemented appropriate technical and organizational measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

Your account information is protected by a password. You are responsible for keeping your password confidential, and we recommend that you use a unique and strong password, limit access to your computer and browser, and log out after using our Platform.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Platform and to hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device.

We use cookies for various purposes, including to:

• Remember your preferences and settings
• Understand how you use our Platform
• Improve our Platform and services
• Provide personalized content and advertisements
• Analyze the effectiveness of our marketing campaigns

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Platform.

8. Children's Privacy

Our Platform is not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and you believe your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from a child under 18 without verification of parental consent, we will take steps to remove that information from our servers.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information.

If we make material changes to this Privacy Policy, we will notify you either through the email address you have provided us or by placing a prominent notice on our Platform.

10. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

FARMS.MARKET
Email: hello@farms.market